Madonna & Missy Elliot's GAP commercial.....

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It's a sad day, rationalization or not.

― Alex in NYC (vassifer), Monday, 25 August 2003 17:13 (twenty years ago) link

huh? that devo ad sounds great!

― amateurist (amateurist), Monday, 25 August 2003 17:15 (twenty years ago) link

this whole "musicians doing ads" thing is so politicized on ilm. i should note that my objections to the Gap ad were aesthetic, not ethical.

― amateurist (amateurist), Monday, 25 August 2003 17:17 (twenty years ago) link

Not bad, amateurist.

Every time Missy (and the backing geeks) rap "Where you get them JEEEEEEEAAANNSS?" Eddie Murphy's gay intepretation of Mr T pops in my head.

Also, TS: M&M@The Gap vs The Jacksons do Pepsi. Because this is still less wrong than what Michael did to 'Billie Jean'.

― Barima (Barima), Monday, 25 August 2003 17:18 (twenty years ago) link

Saying "The ad is perverse." just sounds like a cop-out to me. An ad is an ad is an ad, regardless of its content.

Between these two cases, though, there's a bit of a difference. Mothersbaugh's not necessarily trying to re-introduce Devo into the marketplace....it's strictly a nostalgia trip, whereas the Gap ad strike me as desperate measure on Madonna's part to re-inflate the withering blimp that is her current album and to STAY CURRENT & RELEVANT!

Devo also did a Honda ad back in the distant past.

― Alex in NYC (vassifer), Monday, 25 August 2003 17:23 (twenty years ago) link

FWIW, a group of girls at my office, typical GAP shoppers you could say, were going on and on about how cute this ad is.

― Kim (Kim), Monday, 25 August 2003 17:27 (twenty years ago) link

(And for the record, American Life > Under Construction)

― David Merryweather (DavidM), Monday, 25 August 2003 17:28 (twenty years ago) link

a group of girls at my office, typical GAP shoppers you could say, were going on and on about how cute this ad is.

...and you set them on fire, I trust.

― Alex in NYC (vassifer), Monday, 25 August 2003 17:29 (twenty years ago) link

No no, but I did give them more work. I am "the man".

― Kim (Kim), Monday, 25 August 2003 17:36 (twenty years ago) link

madonna looks tired and joyless in the ad. missy looks ebullient by comparison.

― amateurist (amateurist), Monday, 25 August 2003 19:17 (twenty years ago) link

It seems they've clipped the ad a little bit, excising the final scene of Madonna asserting "I can do that too," trying to mimic Missy's split.

― Alex in NYC (vassifer), Monday, 25 August 2003 19:19 (twenty years ago) link

there were always two versions of it though. There's no agenda to that!

― jed_e_3 (jed_e_3), Monday, 25 August 2003 19:23 (twenty years ago) link

Sad effort in commercialism, though I'm glad to see Missy strutting her stuff anywhere.

Madge's bills can't be that tight, surely.

― Nichole Graham (Nichole Graham), Monday, 25 August 2003 19:23 (twenty years ago) link

also even when saying something so colloquially american as "best to take it from me" madonna can't seem to let go of her adopted patrician accent. it sounds awkward.

― amateurist (amateurist), Monday, 25 August 2003 19:29 (twenty years ago) link

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