my own personal experience with "bodak yellow": heard it once on my local rap station's new music mixshow, thought the beat was annoyingly simple at first but then came around to how it's subdivided on the verses. listened again when i got home, was esp intrigued by the "i don't dance ... / i don't gotta dance ..." line, saw it was already racking up massive streams despite barely being at the bottom of the urban airplay charts, to say nothing of airplay at other formats. fast-forward to now, both rap stations in my city are playing it far more than any other song on their playlist but i have yet to hear the pop station play it once, even after midnight. naturally, all the while it's been huge on the streaming services (to my knowledge it was not the subject of any big memes or any other viral social media phenomena).
i understand that some people knew of her before this song but i certainly hadn't.
― dyl, Sunday, 1 October 2017 22:28 (six years ago) link